ABOUT US:

BACKGROUND
Since 1995 Roca Entertainment has been setting the trend in the Los Angeles event and nightlife scene by producing and hosting events for its network members at some of Los Angeles 's most exclusive venues. These events consist of regular weekly scheduled events, to special events such as Halloween parties and New Year’s Eve parties. On December 31, 2009 Roca Entertainment produced and hosted the largest New Year’s Eve party ever in Old Town Pasadena, Roca Entertainment has hosted weekend getaway events in Palm Springs and Las Vegas. Roca Entertainment also works with private companies and corporations by helping plan/produce/promote/consult for their private and special events.

Currently Roca Entertainment is hosting and promoting Thursday nights at the Conga Room, Friday Nights at Villa Sorriso and Saturday Nights at the Conga Room and the Blue Velvet Restaurant (aka the Flat Lounge). Roca Entertainment also provides consulting for venues in the Los Angeles area. Jimmy Roca serves as the Marketing and Promotions Director for the Conga Room. Walter Viteri is the Director of Operations for Roca Entertainment.

ROCA ENTERTAINMENT is a full-service event planning and production company specializing in nightlife and live entertainment promotions and marketing. Our Promotions team consists of a diverse group of individuals who understand the nightlife scene. Our goal is to deliver our clients a method to support or complete any part of a production or special event project. We have hosted and produced events at many of Los Angeles ’s premier clubs and lounges such as Elevate, Minx, J Lounge, the Ivar, the R Lounge. We also offer event planning and coordination for entertainment events, corporate events, fashion shows, liquor promotions, film and magazine premieres, record releases, birthday parties, special events and weddings. Roca Entertainment can also help you book and produce your event at many different locations throughout the Los Angeles area. Whatever size event, from small to large, Roca Entertainment is here to provide excellent service in making your event a success.

CLIENTELE/CROWD
Roca Entertainment’s clientele is what makes our events the most sought after and attended throughout the city. Our guests and clients are attractive and professional trendsetters, of mixed races and predominantly networking professionals. The age range is from 21-45 year old males and females and representing all industries. The guests at our events consists of producers, celebrities, doctors, attorneys, musicians, athletes, agents, models, entrepreneurs, young professionals and executives from the music, fashion & entertainment industry. Our superb client base provides the ideal target market for many entertainment and corporate companies.